I was recently a guest on the Handling Business Podcast with host Britt Alwerud. Britt owns a dog care company and created an awesome software platform for small businesses with employees. On her podcast she speaks with dog care industry leaders who specialize in a variety of subjects, helping to share insight with others in our industry. We had a blast, and went well over her typical run time. Britt summarized much of the points we discussed below.
How to get your business off the ground and accelerate growth.
How important relationships are in a service based business.
The pros and cons of buying a client list vs spending the same amount on advertising and sales.
Whether or not you should take out a loan in the beginning of your business.
Should you buy more client lists in order to expand your service business?
The difference between buying a client list and buying a true business.
The difference between selling a business and selling a client list.
Why systems are key to your business.
What if you were in a coma for a month? What if you break your leg? Can your business run itself?
How word-of-mouth is a snowball effect and how to get your brand out there
Why your website is key to your business’ success. It’s your store front as a mobile service business.
Why SEO is key to your pet care business being #1 on Google and why this must be a priority for your mobile service business
Pro tip: Look at the businesses that are on top of Google search pages and how does your website compare?
How to develop your leadership skills as you build your team.
Why personal development and managing your stress levels are key to being a solid leader.
Ways to keep your service very personal even as you scale.
How to define your business model. Every pet care business is so different. Some businesses like David’s only offer five day a week dog hikes, others are fill in pet sitters for other pet sitters, some might just do one-on-one pet sit visits. There’s so many ways to model a business and the most important things is to create a business that fits your demographic, goals and vision for your future.